Monday 5 January 2009

The importance of getting value in difficult times….

We are all facing big challenges and businesses face a bumpy ride in 2009.


The downturn in the economy has many of us reading advice from business press on steps we can take in order to help us through these times. The advice given follows a similar theme regardless of which publication or website you are reading. This article gives our take on the situation and the measures we are taking to safeguard our success:

1. Watch cash flow
 
A daily task we are in control of on a long and short term basis and one we appreciate the value of.



2. Review head count
 

We run a very tight ship and have the right team for our needs to run an efficient and productive business.


3. Review supplier contracts and costs
 

Our strong supplier relationships and regular negotiations with them ensure win-win results


4. Remain positive - there is still business to be done
 

By continuing to deliver great service, our quality products and services continue to offer a return on investment and we remain confident of doing business


5. Focus on specialist areas of your market
 

Grow and adapt. Our expertise, originally in CD and DVD, has grown as technology has to now include Blu-ray and flash memory such as USB.


6. Find new markets
 

Much like watching cash flow this seems to be stating the very obvious, it is something we do on a daily basis.



7. Hold onto existing customers
 

Nothing could be more important to us right now. We view customer service as the series of activities before, during and after an order is placed. Whether that order is for a product or service, that experience is the key to keeping existing customers and attracting new ones.


8. Be open and honest with staff


We have always had a policy of sharing our targets and results with the entire company . If we all have the same goals and measure against them, it makes it easier to achieve objectives and work together as a team.



9. Form alliances and partnerships
 

We will continue to evaluate the market and consider mutually beneficial opportunities that build on our current offering and make us stronger.



10. Proceed with caution
 

We will be sure to do so, there is no other way right now.


We at CD Team, will be heeding this advice and ensuring we remain a very strong and successful business coming out of this recession. Many of our customers have relied on us for the entire 14 years we have been trading, others for less time however, their reliance is just as great. When placing an order with us, they know they can trust in us to deliver on time and within budget. At times like this we all need to know we are getting the best value for money, when budgets are squeezed we want to know that every pound spent is necessary and done so wisely.


Call to speak with one of our Account Managers to get the best advice today on how to store, share and protect your data - you can be sure of getting professional, friendly service from one of our team.



Jo Fone


Managing Director

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