Tuesday 19 October 2010

Henley to New York by Disc

When CD Team was formed over 15 years ago in 1995, a recordable disc could have cost you £15 and take an hour to record on a CD recorder that had cost you £2,000!


If all the discs we've supplied were put end to end....

Every single business day since 1995 we've been supplying CD, DVD and Blu-ray discs throughout the UK and Europe to our customers, and thankfully, due to market growth, at much lower prices today.

After 15 years, it see! ms a good time to reflect on what just some of our customers have used those discs for:

Press kits, rat management in rural indian villages, training, software releases and updates, mapping data, gas pipe information, game code distribution, talking books, product launches, parts catalogues, backup data, brand awareness campaigns, Christmas cards, newsletters, radio archiving, film pre-release, music mastering, data archiving, instruction manuals, training programmes, court submission information, wedding day recording, aircraft flight operation, market research distribution, reboot discs, microfilm conversion, charity promotion, military vehicle operation, general security service work, heart data recording, films on demand, music on demand, software on demand, county council records, central government databases, brand guidelines, product warranty registration, business strategy launches, data encryption products, patient recor! ds, financial updates, legal recording, credit information, sea change data, outside broadcast recording, karaoke, digital photo albums and libraries, cv's, church sermon recordings, self help guides, live concert recording, oil pipeline data, annual reports, competitions, mail shots, Christmas decorations (hung from a Christmas tree they shine and look ironically cool), tourism audio guides, library archiving, university launch packs, pharmaceutical product analysis, architect drawing and design, CCTV, Police surveillance and other things we are not at liberty to talk about!

This list is by no means exhaustive and the continued innovative uses of this stable format for transferring and storing data, sound and images continues to roll along. This is especially true where newer technologies such as Blu-ray and 3D broadcasting are growing in popularity.

We looked at our records and wondered how far all the discs ! we had sold would reach starting from our offices in Henley?

....they would reach right across the Atlantic to New York!

Who knows, in just a few more years they could reach all the way back to Henley again!

Our discs reached the Big Apple, now here's your chance to win a Little Apple! Enter our Little Apple Competition for a chance to win a New iPod Nano 8GB or his and hers DKNY Be Delicous gift sets.


Call 01491 63 63 73 or visit our web site to find out more about the optical disc products and services we offer.

Author: Jo Fone, Managing Director

Little Apple Competition

Our discs reached the Big Apple, now here's your chance to win a Little Apple!

See the Henley to New York by Disc blog post.



Just tell us how many 120 mm optical discs*, laid flat, edge to edge, would it take to reach from London to New York and we will enter you in a prize draw for a chance to win a New iPod Nano 8GB or his and hers DKNY Be Delicious gift sets.

*to the nearest 250,000 discs (30 Kilometers)

To enter please email your answer to cdtnews@cdteam.co.uk before the 30th of November 2010.

If you get stuck give your Account Manager a call on 01491 63 63 73.

Author: Richard Dearing, Director

Friday 8 October 2010

Cost effective business communication by disc

Discs make an excellent communication medium, and you’re only limited by your imagination when developing the content.

CD Team custom printed disc examples
Marketing with CD’s and DVD’s

CDs and DVDs: chances are you have more than a few in your car, by your TV and next to your computer.

The optical disc has made a big impact throughout today’s modern society. Everyone knows that disc technology has revolutionized content delivery, and changed the nature of the film industry with the DVD.

But the effect of plastic discs embedded with code goes far beyond entertainment. It has introduced new opportunities for attention grabbing and effective business communication. And that’s especially critical during an era when every marketing and PR expenditure is closely scrutinized.

CD’s and DVD’s represent a unique and effective way to communicate with many different audiences: customers, prospects, partners, students, trainees, newly hired employees, audio book listeners, catalogue browsers, and many more. They can be packaged and delivered using a wide variety of materials and shipped inexpensively.

The range of content that can be effectively delivered on CD’s, CD-Rom, DVD’s, DVD Rom spans virtually anything that can be digitized and can fit on a disc – from 650MB to 8.5GB (dual layer DVD) of data. For Blu-ray, which can store up to 50GB of digital content in dual-layer, the possibilities are even greater.

Discs offer a simple, low cost, universal means to convey information in the digital form to anyone, anywhere. You have to do some serious hunting to find a household that doesn’t have a DVD player, and, the drives included with most computers play everything from the latest movie releases to the earliest audio CD’s. Today you can send just about any kind of disc to anyone with a high degree of confidence that they will be able to play it, providing of course you choose a quality disc.

Durability is also a plus. Unlike magnetic media, where stray electrical fields can corrupt data, information on CD’s and DVD’s exists in a circular spiral of tiny impressions in a metallic surface, detected and read by laser beam reflections. Even if the surface gets slightly scratched, error correction algorithms allow the information to be read. The durability and longevity of information of disc helps build a strong case for its use not only as a communication medium, but also as an archival medium.

Recycling discs
And, for businesses looking for ways to lessen their impact on the environment, discs are made of materials that can be recycled with relative ease. The polycarbonate substrate can readily be salvaged and turned into other products. As an ISO14000 accredited business we not only recycle our in-house out of date or scrap discs, we also take delivery of our customers used products for secure recycling. Discs are first shredded to ensure data security.

Call 01491 63 63 73 or visit our web site to find out how we can help you create, enhance and deliver your content today!

Innovative businesses are still successfully getting their message out and telling their stories on optical disc, delivering all types of content in a form that is increasingly easy to create, highly portable, cheap to distribute, user-friendly, and simple to recycle.

Our client base is truly rich and diverse and after reading our customer testimonials and seeing the companies we work with, we hope you will have the confidence to call us and find out how we can positively affect your business.

Author: Jo Fone, Managing Director